Hospitals
in India have now come to believe that marketing their services is crucial to
the success of their hospital business.
Just notice following in your day routine;
You are sure to run into a tons of hospital ads and publicities that speak of the best of care provided at specific hospitals.
The hospitals, that are active in advertising/marketing have achieved an increasing positive returns on investment (ROI) over a period of time. Apart from increased ROI, effective marketing has given hospitals the opportunity to earn a competitive advantage over their competitors.
Just notice following in your day routine;
- Hoardings
- Radio
- Television Ads
- Newspaper Ads
- News paper articles on specific hospital or specific services in some specific hospitals
- Pamphlets in your residential or clinic area
- Various health check-up or health/disease information seminars in your residencial area
You are sure to run into a tons of hospital ads and publicities that speak of the best of care provided at specific hospitals.
The hospitals, that are active in advertising/marketing have achieved an increasing positive returns on investment (ROI) over a period of time. Apart from increased ROI, effective marketing has given hospitals the opportunity to earn a competitive advantage over their competitors.
Hospitals in India
have now come to believe that marketing their services is crucial to the
success of their hospital business.
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